Science communication channels – Plugged in to all your choices?
During seven years of science communication work across five of the National Science Challenges in Aotearoa, and in our other science communication work with clients, we used a wide range of communication channels.
Comms Declare – GoodSense is first in Aotearoa – who’s next?
When Comms Declare told us they were now inviting people in marketing and communications in Aotearoa it was easy for us to decide to Declare ourselves for the climate.
Let’s share stuff and do good
Little Big Shed is the brand-new online platform to help people share stuff and do good.
How greenwashing became big business
How greenwash became big business
Kath Dewar, quoted by Stuff:
“Look for the businesses who are investing in proper Fair Trade and organic certifications, programmes that cost money for a good reason. There are companies that make fluffy self claims about being fair trade, so look for the gold standard certifications.”
Read more from our interview with The Spinoff, 10 May 2018
The Future of Food is more mindful
The NZ Institute of Directors has made sustainability a priority for governance, the new NZX Governance Code now requires environmental and social risks to be disclosed and the political landscape has significantly changed.
Make 2018 the year to go green
The NZ Institute of Directors has made sustainability a priority for governance, the new NZX Governance Code now requires environmental and social risks to be disclosed and the political landscape has significantly changed.
Kiwi consumers are voting with our wallets
Kiwi consumers are voting green with our wallets
Kath Dewar, quoted by Stuff:
“The smart ones [business leaders] realise investments that reduce the cost of operations, and create a good story to tell, will be the businesses that survive in the future.”
Read more from our interview with Stuff, October 6 2017
SBN Awards
GoodSense found ourselves at the heart of the most exciting sustainable business event of the year on 30th November.
Food mags munch on dairy-free cheddar
Angel Food PR Update In April, Angel Food launched their cheddar alternative to supermarkets around New Zealand. GoodSense supported the launch with a PR campaign designed to build momentum, traction, credibility and achieve coverage for both the brand and the product. To create impact for launch, GoodSense designed a campaign that involved sending an initial […]
Plastic collectibles
Advertising to children turns a corner.