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Tag: sustainability

Science communication channels – Plugged in to all your choices?

During seven years of science communication work across five of the National Science Challenges in Aotearoa, and in our other science communication work with clients, we used a wide range of communication channels.

Comms Declare – GoodSense is first in Aotearoa – who’s next?

When Comms Declare told us they were now inviting people in marketing and communications in Aotearoa it was easy for us to decide to Declare ourselves for the climate.

Let’s share stuff and do good

Little Big Shed is the brand-new online platform to help people share stuff and do good.

Guest blog: 5 Must-Read Books for Change Makers

Tackling a wicked problem, a problem with no single perfect solution, like sustainability issues is no easy quest. 

Stuff  report – climate business action incl GoodSense

Interview with the Sustainable Business Council, The University of Otago and GoodSense.

GSBS2023: Strategic Importance to Business of Marketing Sustainability by Katherine Dewar

On 10th February, as the cyclone veered closer, Katherine contributed to the Global Sustainable Business Summit,

Marketing sustainability insights – period undies

Period undies brand Thinx has announced a US$5m settlement to customers. The case has important lessons for all brands making environmental claims.

B Corp Certified – GoodSense ethical marketing

GoodSense ethical marketing is now officially good! As a Certified B Corporation, we’re accredited for social and environmental performance, accountability and transparency.

Press Release: Audi’s donuts on beaches ad pulled following GoodSense complaint

Audi New Zealand has pulled adverts showing their logo carved in the sand of wild beaches, as if drawn by driving donuts, after a complaint by GoodSense ethical marketing.

Prime time alert on greenwash – The Project tells the public what to watch for

When Ana Samways invited us to talk greenwash with The Project team we were delighted to help this critical sustainable marketing issue get good prime time coverage. We think The Project team did a brilliant job covering the issues and giving examples to the public.

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At GoodSense, we only use marketing and communications as a force for good. We use our powers to grow a healthier, fairer, zero-carbon world.

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Call: 09 973 0960
Email: theteam@goodsense.co.nz

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