Comms Declare – GoodSense is first in Aotearoa – who’s next?
When Comms Declare told us they were now inviting people in marketing and communications in Aotearoa it was easy for us to decide to Declare ourselves for the climate.
Let’s share stuff and do good
Little Big Shed is the brand-new online platform to help people share stuff and do good.
How to get more impact from your messaging to communicate science
In November 2023, we were delighted to host a workshop for science communicators at the annual Science Communicators Association of New Zealand (SCANZ) conference in Te Whanganui-a-Tara.
What the New Zealand Climate Act means for marketing
To celebrate the new Zero Carbon Act, here’s a flourish of five examples of marketing for a lower-carbon future.
200 hundred businesses, communities and Kiwi leaders call for climate action
Above: Eating the talk – GoodSense team vegan lunch at Rabbit We are very proud to be one of 200 signatories on the open letter delivered by WWF-New Zealand and Generation Zero to New Zealand climate minister James Shaw on Wednesday 6 June at 9.00am. As WWF says in their post here: “The signatories pledge […]
Opinion: Genesis Flybuys an ethical fail
With over half their power generated from burning coal and gas, Genesis Energy’s new Fly Buys promotion is literally rewarding customers to accelerate climate change. The more power Genesis customers use, the more Fly Buys points they earn. The redemption rate is quite low, at 1 point for each $50 spent on power, but it’s […]
We signed up for the climate – will you?
We’re proud to be one of 60 signatories on an open letter to the New Zealand Government on climate change which was sent to Climate Change Minister, Paula Bennett on the 22 November 2016. The signatories represent sectors including transport, retail, fishing, tourism, hospitality, wine, conservation, science, beauty, medicine, health and religion. The open letter […]
Looking good – and doing the sales
Our clients Energy TS – now CarbonEES – showcased their powerful software for reducing energy and CO2 at the new Facilities Integrate expo on 15th – 16th October. We loved helping the team show off the product with new messaging focussed on the target audience, a new display, video and sales collateral. “Thanks Kath, Caroline […]